The Crystal Waddell Show: Episode 9

Let's Talk About How to Hire a Virtual Assistant - without wanting to pull YOUR hair out or your VA wanting to pull out hers!

I hired my first VA in 2019 after hearing about Virtual Assistant Services, but I'll be honest - I didn't know what I wanted my VA to DO ... I just knew I needed help.

Today I'm talking with Shannon Baker from to discuss HOW to onboard a Virtual Assistant successfully - and spoiler alert: the success of your VA has more to do with YOU than the virtual assistant.
Check out Shannon's amazing resources in her resource vault! 

Shannon Baker: (00:00)
So after, you know, feeling like I was banging my head against the wall, doing this for years, I was like, wait a minute. This, this is just crazy. There's a gap between what they want me to do and whether or not they're ready to do it.

Crystal Waddell: (00:13)
Welcome to The Crystal Waddell Show. Learn how to go from feeling overwhelmed and isolated, to feeling empowered and encouraged to pursue your business dreams.

Crystal Waddell: (00:27)
Hi guys, this is Crystal Waddell, your host of the Crystal Waddell Show. Thanks so much for joining me today. I'm so excited to be here today with Shannon Baker. Shannon helps busy women with service based businesses, organize and automate their systems so they can work less, have greater impact and create a business that supports their lifestyle without feeling overwhelmed. I love that. She says that her passion is helping busy women create systems in small increments that she refers to as the mom cracks of time. So I just, I love that because for all of us mompreneurs and solopreneurs who might be fitting, there are side hustles in around our day job. We know about those cracks of time. So today we're talking about what you need to do to get your business ready to be successful. Well, in hiring a virtual assistant, let's listen in.

Crystal Waddell: (01:18)
I Found you on Instagram and then I listened to your podcast.

Crystal Waddell: (01:23)
And then I realized you were such a resource of information. So that's why I'm so excited that you're here today. And I'm going to introduce Shannon Baker to all of you right now in case I'm, you are also looking for a helpful resource, someone to help you get organized and just get your business straight. I'm going to let Shannon tell us a little bit about herself and her business so that you guys can get to know her as well. So, Shannon, can you tell us a little bit about you, your business, how you got started and how you help other women?

Shannon Baker: (01:53)
Sure. Okay. So Ms. Shannon Baker, um, and actually, I just rebranded. So my company is The Shannon Baker now, which is The More than Capable Mompreneur, The More than Capable Mompreneur Podcast and all is underneath that. But I started my business ... Actually, it was eight years ago in April. I started as a virtual assistant because I wanted time freedom when my daughter started school. So at the recommendation of a friend over coffee, of course, I looked into it, started my business, um, reached out to all the friends that I knew that had businesses and got a couple of clients like right away. But I ended up frustrated trying to work with them because I would start working on something and would give them to give it to them. Then they wouldn't be happy with it. That's not what I really want. Nobody had processes.

Shannon Baker: (02:36)
So after feeling like I was banging my head against the wall, doing this for years, I was like, wait a minute. This is just crazy. There's a gap between what they want me to do and whether or not they're ready to do it. So I started to pivot my business. I just started creating the processes for them. And then the light bulb went off. Why don't I switch from just being an assistant? And I looked at becoming an online business manager, but that didn't quite fit for me. So then I shifted a little bit more and started to focus specifically on business systems and automation, which helps not only increase your productivity, if you're a solopreneur, but at the point that you want to outsource, that means you're ready to hand off the process for what you want. So you don't end up in that back and forth, your VA or whoever has completed the test. They give it to you. You don't like it, you kick it back. So it kind of eliminates that volley and all that frustration.

Crystal Waddell: (03:36)
Okay. So you said that you did, you were kind of like a VA and then you were an online business manager. Can you tell me the difference between those two things? And I mean, because there's some terms floating around out there, not just virtual assistant or VA, but now you said OBM and that was, that's something that's kinda new for me. And then other terms like integrator and visionary, those types of things. So can you, can you kind of explain the difference between a VA and an OBM?

Shannon Baker: (04:05)
Okay. So there's some crossover between the two, but the virtual assistant becomes the partner or the right hand of the business owner, because they're really into the day to day operations. An online business manager does not specifically complete any task. They're more of your project manager, so to speak. So if you've built out a team and you've assigned tasks to multiple people, they're that integrator or that piece that makes sure all of your team is working together and get their tasks completed so that you don't have to spend time focusing on that aspect. And the visionary that can't be delegated that always has to be the CEO. It's your business. It's your vision. You have to be able to vocalize it so that all the team understands it and you all are on the same page. And then that allows everyone to work together as one complete unit.

Crystal Waddell: (05:01)
Yeah. And I think that's one of my biggest challenges personally, like as a visionary, because so much of it is in my head, you know, and that articulating it to someone else has been difficult because even my husband he'll say, Hey, look, I'll help you just write it down. You know, for six years he's been saying, write it down. And I'm running around with my head cut off. Like I'm too busy to write it down, but yet I'm so frustrated that I don't have any help. And it's, it's just interesting how I didn't make that choice early to stop and get organized. And I would have probably saved myself a lot of frustration. Had I done that? Um, absolutely. Yes. Thanks for distinguishing between those few things. Because another thing is when I was first talking to VAs, I think I thought a virtual assistant was more like a project manager. I was treating mine almost like a, like a project manager, but also, you know, like,

Shannon Baker: (05:57)
like a one stop shop,

Crystal Waddell: (05:59)
like a one stop shop. And also like me, you know, like basically, you know, treating her like she was me and, you know, just kind of asking her to do my job, do these pieces of me without a system. So if someone wants to hire a virtual assistant and they've heard about it and they think that this is a great idea, what do you say they need to have in place before they make that hire?

Shannon Baker: (06:19)
Okay. One, you need to have a job description that identifies what it is you're looking for this person to do. I always have my clients create an org chart, not what their business is, but of what they want their business to be, because that helps you to identify the people that will end up being your empire. So with that, you create the job descriptions and you look for a person to fit that the mistake many business owners make is they start to delegate one task at a time opposed to associated tasks. So if you want to delegate your social media marketing, it's not just giving them your captions. There's also your image creation, your brand, voice, your colors. There's so much more associated with that one piece where if you just hand all of it off, it's a more cohesive delegation process.

Shannon Baker: (07:14)
Then just picking off things because you either don't have the time to do them, or you just don't want to do them. And you're like, okay, well, let me just hand this off to get done because I know I needed the other thing. Definitely you have to have something in place, checklists, whatever the case may be to identify how you want stuff done from A to Z. Well, they necessarily do it the way that you do. No, but if you get the final result that you want, that checklist gives them that point of reference so that they know, okay, well, I start here and at this point, this is what they're expecting to get. That's what I need to give them based on this checklist or this process or whatever it is. And the biggest problem or obstacle I find that many business owners have is just the, the mindset being in the right head space.

Shannon Baker: (08:06)
You have to be ready to delegate, let go of control. Let someone else complete it, except that they're not going to do it the way that you do. But if you get the end result that you want, let it be. And the number three, don't micromanage that drives people crazy. If they're a good virtual assistant, they're going to be very innovative. They're going to be self motivated. They're going to see things that you don't because they're detached from your business. You're connected emotionally. So they're going to look at the big picture and even identify, start to identify other things that they can help you with, but you've gotta be ready to let go.

Crystal Waddell: (08:44)
Yes, this is true. And you know, honestly, with a lot of the things that's happened on social media recently, it's almost made me want to run and hide and say, somebody else take my social media. I've seen the benefit of

Crystal Waddell: (08:56)
Really delegating some things. So things aren't so incredibly personal all the time, you know, and it's like, somethings should be personal, but then other things I've had a hard time focusing the last couple of weeks. And so I've now seen the importance of if it's possible to delegate some of that, that would be good because then I could have less stress and focus on one thing at a time without having to worry about multiple things and especially things that are stressful or emotional in that way. So I totally understand and respect what you said about being ready to delegate and having the workflows and the checklist. One thing I have a question about is when I first started looking for VAs, a couple of women that I spoke with before, even sharing with me what their workload would look like for me, they quoted prices and, you know, rates for managing my social media.

Crystal Waddell: (09:51)
And these rates ranged from probably $450 a month to $600 a month. Now my target client is similar to me in that she doesn't have this huge social media budget. How, how do we reconcile those two things? Is it possible to get help with social media as an ultra small business or get help in certain areas without spending, you know, 600, $800 a month?

Shannon Baker: (10:19)
Well, that's part of the process of recognizing whether or not you're ready to delegate in all honesty, when it comes to social media, some of the, I guess, overwhelmed feelings come from the fact that you might need to scale back your vision. If you don't have the budget to delegate, whether it's social media, creating a digital course, launching a new program, whatever the case may be, if you don't have a budget to delegate, and that means you probably need to simplify your plan because you're the one that's going to complete the task.

Shannon Baker: (10:53)
Now with virtual assistants, there are so many different types of virtual assistants, but people really don't understand. There are some that are general and there are some that are very, have very specialized skills, which is probably what you've run across. Everyone can handle your social media. A lot of virtual assistants jump out into that space, but social media takes a lot of time and effort to capture your client's voice. And that takes a great understanding of each other for a VA to be able to do that, which is why it does cost a hefty amount sometimes because you really want them to represent your brand properly. So that being said. If you have a system that you're even using, some of the things you may be able to take care of it yourself until you can even make that investment in hand everything off. Or if it's just, can you handle maybe the graphics piece to someone on Fiverr, look for recommendations? You know, what parts of that process, can you just delegate a small piece because you have a very small, you know, little to no budget, hopefully that helps.

Crystal Waddell: (12:08)
Yeah, it does help. I was surprised with the number of women that I ran into within the same community who, you know, were, were new businesses, helping new businesses or whatever. And it just seemed like there was a disconnect for the ultra small business and ultra small business owner. But I feel like workflows and checklists make a huge difference for the ultra small business too. So I was just wondering what your thoughts were on that and just maybe how to, how to find and identify a VA who can give you a return on investment, because that's the other thing, when you're a super small business you watch and you watch all your dollars, you know, where all of your money's going and you outsource for a service like social media, which may be more about brand awareness versus sales initially. It's like, how do you justify that return on investment? That's another thing that I felt was, was challenging in the beginning.

Shannon Baker: (13:05)
That comes back to your mindset because, um, unfortunately most business owners, especially when you first start off, because you are watching the money in and out, you're looking at delegating as an expense. It's not an expense, it's an investment. So if you're looking to outsource, that means you're going to invest. My recommendation is always at least 90 days because it takes that long for you all to get to know each other for a virtual assistant, to understand how you, how you work, your mindset, um, your business operations, and really get a feel for the way that you want things done. So it's an investment because do you want to have to go through that process over and over again? Because you picked the cheapest person? No, at least I hope not. If you have any sense and want your business to survive, because that's costing you time in what you do, especially when you're a small business owner, time is money.

Shannon Baker: (14:02)
So the return on the investment comes from your outlook. Are you outsourcing because you hate doing the tasks or are you outsourcing because you want that pocket of time back. So then you can focus on revenue generating activities. So if you can only afford to maybe delegate five hours a month maximize the use of that five hours, because that's five hours that you can focus on something else that your business needs to grow, how you measure your return on your investment is what else can you do with that time? Because someone else is completing that task for you.

Crystal Waddell: (14:35)
Yeah. That's a great way to look at it. And I know from personal experience, as much as I was afraid to invest, you know, because I was looking at it like an expense versus an investment, my productivity kind of skyrocketed once, you know, my VA and I got on the same page and, you know, she got comfortable with the system that I was using. And it was, it's been pretty special because I thought, Oh, this is going to be such a financial pain point for me. And it ended up being, you know, a real blessing actually. So I'm very grateful for that, but I know, I know this from my own experience, but I would love to hear from your objective, um, side of things, in your opinion, like, what do you think are the main points of failure for the virtual assistant and the business owner?

Speaker 1: (15:28)
One of the biggest ones is lack of communication. You have to touch bases with each other on a regular basis. I've had clients where they just gave me a task and then they disappeared. Okay, I'm sending questions. I'm waiting for answers. You set a deadline. You're trying to meet your deadline as a virtual assistant, but you're not getting responses to complete the task. So that means the business owner is the roadblock to you being productive, which drives anybody, absolutely bonkers. So one, you have to be, you have to commit to making it work. It's supposed to save you time, but if they can't complete the task, because you're the holdup, because you're not giving them the answers that they need. That's on you, as the business owner, but the virtual assistant always gets blinked. They didn't do this. Right. They didn't get their stuff done on time.

Shannon Baker: (16:22)
Okay. But how many times did they have to ask you the same question and get the information from you, and then they had to wait. So communications one, I always recommend, especially when you first start working with a virtual assistant weekly check in calls in 15 minute increments. It doesn't have to be long. It's just, okay, you've still got these open tasks. Are the deadlines still good? Have you come up across any complications or obstacles that I can help you with? Anything that I can do to help you keep moving forward? It only takes you, you know, like I said, 15 minutes to touch base as each week until you get into that rhythm and flow with each other. And then even after that, you have to identify the best way to communicate with you so that they can get those answers from you. And then you'll you'll know once you've answered the questions enough times, they'll, they'll be able to guess what the, what you're gonna say so they can keep moving forward.

Shannon Baker: (17:16)
So really that, that is like the strongest piece of this relationship working. You have to communicate with them without that. It's just not going to work. And then everyone has to respect the deadlines and understand even as a business owner, a virtual assistant or anyone that you outsource to, they're not an employee respect their time. So just like you're running your business within certain hours or certain boundaries, which you know, is one of my favorite words, respect their boundaries. You're not their only client. So you have to understand if you said, if a deadline is set, let them do their work. If they meet the deadline. Okay. But if you don't respond again it probably, it should push your deadline because you did not meet the expectations for them to complete the test. So there's a communication, the boundaries, it's like the two keys that I always, I experienced personally. And I even see that among other business owners when they delegate.

Crystal Waddell: (18:18)
I appreciate that. And you know, again, from personal experience and learning this, the hard way of transitioning from just a solopreneur, to, you know, someone who's delegating tasks and actually trying to build a business, I definitely see how all those points are valid. And, I think it's good for people to be aware of that from the beginning and that simple act of just touching base once a week, solves so many problems, you know, because the communication doesn't have time to break down. It's just like any relationship, you know, the longer you go without discussing anything, the bigger deal it becomes when it really didn't to be like that. So, and you just kind of alluded to the fact that like some VA's are specialized in some are not so specialized the price points and understanding like what you're paying for, what you can get for the money that you pay is it's so ambiguous.

Crystal Waddell: (19:15)
You know, I think for, for me as a small business owner, I've had so many people reach out to me and say, Hey, I can do this for you. And when I say, you know, manage social media, I'm not even talking about all my accounts. I'm just talking about like Instagram, but it's difficult to be able to compare. I wish I could get a chart that said, this is what you get for this. And you know what I mean? That type of thing and see different people's prices for those specific things all at once without having to spend the time to, to track it down. But what, what do you think people can expect to get, you know, for their hour or two hours or three hours a week that they could afford a virtual assistant?

Shannon Baker: (19:55)
Again, that comes back to having that job description of what you're looking for this person to do, because it's not just one test. So the issue with like delegating social media management, like you said, it's kind of the lines of what you expect are skewed, because there's so much involved the issue with the pricing strategy, that many news is it's an hourly kind of set up, which on one hand it works, but for social media management, it, doesn't, it's more beneficial for a business owner to get a package deal, flat rate, but you can pay each month because then I know I'm getting this many graphics, this many posts, you're going to look at my analytics, or maybe you don't want that. So again, it comes back to clearly identifying what you're expecting to delegate to this person, because that really determines your price point. And it's not just on your end. So you may have five things that you want, and now they have a package that has three of the things that you want. Okay. So at that price point, if your missing two of the items that you desire are those negotiables, meaning, is it something that you can alter your expectations to be able to fit that because that matches your budget. So it's having clear expectations upfront, not just with what you're going to pay, but with what you're going to get in return.

Crystal Waddell: (21:20)
And I think that, gosh, that is such a good point because if you're, if you're prepared of what you want to delegate, you know, because when I went into my relationship with my VA, I just went in with, I need some help. You know, I'm overwhelmed. That was my, that was my position in life. You know, it was like, I need some help. She is so sweet, you know, and has really worked with me. Like I told you, I would be your worst nightmare because I need help. And I don't know what I need help with. So what do you tell the person like me? I mean, obviously you've already said the job description is huge. I never made a job description. And I think I need to go back and do a job description as in today. So based on what I know now, and then the, the task list, I'm very excited about my task list because I'm like, and now I have a checklist of things that are expectations that are concrete for me and for anyone else who works with me in the future. So I'm grateful for that and excited about that as we continue to grow. But is there anything else that you would tell that someone like me that's overwhelmed, but has no clue how to grow beyond their own mind?

Shannon Baker: (22:27)
Okay. Well that comes from the chaos in the back because you have a view, not a business when you're in that position. Meaning if you don't do it, it doesn't get done because you have no systems. So I always recommend take a piece of paper just in one week, put two lines on it, sort of three columns, the first column, write down every task that you complete. Actually let me back up a little bit, start with one complete list of all the things that you do in a week after tracking yourself for a week, then take the piece of paper, divided into three columns. The first one is do, I mean, you have to do it. There's some things you can't delegate as a business owner. And that's anything that's related with your specific marketing and, you know, growing your business, you have to, you can't delegate those tasks.

Shannon Baker: (23:21)
You have to keep them. Then there's the delegate column. What things can you hand off that someone can complete for you? And then the third column is delete. They're just extra things that you probably do that you really don't need to do. And as you start to sort your complete lists from the week, you'll be able to identify which of the three columns those tests need to go into. Because some of the stuff that we do is redundant because we just do it based on our own bad habits. So we have to clear out the bad habits by identifying where are we spending our time in those three columns, will help you identify that.

Crystal Waddell: (23:58)
That is great advice. I did something similar. I called it, I called it my work week audit and I tried to write down everything I did for each day. And it's funny because like I said, I'm a teacher. So I would do little things here and there. And it was very scattered experience. You know, like when you work for yourself and you're either a side hustle or even you're doing it while you're also being a mother or something else like that, it's not like a work day that flows. I check in at nine. And then I leave at three. For me, I'm doing things inconsistently all day. It's not the most effective way to work, but sometimes it's the only way to work. But I think what you're saying is, is so helpful because sometimes we can look at what we've, what we were working on and see how we can actually condense those activities as well, to work more efficiently. So, and that's, that's one thing I've been working on a lot personally, but I'm wondering, you know, what, what do you love about what you do? What's your favorite part about helping business owners get themselves together?

Shannon Baker: (25:02)
Surprisingly, when you start to put systems in place, then it frees up your head space. It's a different level of confidence in every person. That's like, Oh, I can see beyond the horizon. They, they can see the possibilities. Whereas before it was just so much chaos that they were just overwhelmed and just ready to throw in the towel. I mean, I've been there myself where it's like, there's no end to all this stuff I work during the day. Then I come home and there's more stuff. There's always stuff for a mom to do. So when I, I, I literally took one summer off and was like, I've had enough. I'm not doing work. I'm going to focus on my life and get myself together. I figured out what I want to do from this point with what I do, because I love putting things in logical order.

Shannon Baker: (25:49)
It's just the way my brain has always worked. Well, this is where you are. So let's, let's reverse engineer this process. This is what you need to do to free up this head space so that you can then focus on what you really want. Because again, I mean systems, but they're not fun, but I call them sexy systems because once you get them in place, they allow you to get your sexy on. You get to be in your zone. You get to enjoy life. If your business lights you up, you need space to be able to enjoy that. And it, and that success isn't based on a dollar sign for the people that I work with. It's about being present when they're not working, being able to enjoy time with their family, not being tied to their phone or their laptop. So seeing them get to the point where they start to release those things and create that existence that they really want just brings me joy because that's, I live my life. So I like to see others be able to do that as well.

Crystal Waddell: (26:46)
Wow. That's a beautiful thing. And I think from the perspective of a handmade seller, when I have to physically be there to create my product and ship my product and all those types of things, it's been difficult to find any reasonable semblance of balance in my life. And as I've been more successful as I raised my prices, you know, in order to not only provide the best quality that I could for my clients, but also to limit my workload. I realized each time I raised prices each time that I cut back on social media, instead of doing it multiple times a day or seven days a week, I just kept cutting back and back and back until it, it was a good fit for me. I realized I can take a day off. I can take a week off right now. I'm on vacation from my handmade business, a note on my website that said, I will not be back until July 7th. And it's the best feeling because I love my family and that's such an important value to me. But at the same time, what I've been walking out in my life and demonstrating, hasn't been that my family's my priority. You know, it's been that my business is my priority that has really hurt. You know, as I've looked around at my life and said, I'm doing all of this for freedom yet I am a.

Shannon Baker: (28:06)
slave to your business. Exactly.

Shannon Baker: (28:09)
Yes. I help women break that chain.

Crystal Waddell: (28:12)
Yes. So yes, you are. You are a blessing because we need you. We need you in our life. Now, the other thing that you said that was really interesting. My brain doesn't work with order, you know, even, even as a young person could not put things in order. And I struggle with that. Even as an adult, I will do things the longest way possible rather than my ability to like see things step by step and what might make more sense to someone with your type of brain. So do you have any tips for me? I heard you say work backwards and that really caught my attention because I was like, I struggle here. I need this. How do I put things in order?

Shannon Baker: (28:52)
Well, that's, um, I'm not sure if you've checked out, um, episode 13. Yes. Number 13, talking about creating checklists.

Shannon Baker: (29:01)
The simple process is start with five things from beginning to in that way you only hit, what are the five major things that you're process needs to have in order for you to get something done? And then you can work backwards, forward, sideways, whatever the case may be. Literally, if I do a mind mapping session for a workflow, with a client, I have them write out those five steps. And then we take posted notes and write down all the things that they think they have to do in between. You'll be surprised that a lot of your long way, your Robin-hood way around the barn and get to Z is redundant steps. So with posted, you can eliminate anything that you duplicate your effort. So I always use, like, I have a really big blank wall in my office where I do this and we take the post it notes and put them on that workflow in between the five steps.

Shannon Baker: (29:54)
And it's like, okay, well, you're doing this one thing three times. Let's eliminate two of them. So when you see those touch point, people who can't do step by step mind mapping, like I do, like you say, a creative's brain works totally different than a logical thinker. So correct me if I'm wrong, but you usually, if you see it as a creative person, you then can visualize it in your creative brain. And it's like, Oh no, I don't need that after all, because it's visual where we're all visual, no matter what. So when you actually see all of those things, then it's like, Oh, Nope, I'm eliminate that. Eliminate this eliminate, that piece don't need that. And in the end, you end up with a very streamlined process that works even for your creative mind.

Crystal Waddell: (30:38)
Yep. And what it sounds like is like a cleaning clearing out process. And it's, so it's such a beautiful feeling when you like take out the clutter, you know, just so clean and clear. And yes, I, I love exactly. I know exactly what you're talking about and I love it because that's when I operate at my best, even though it's not natural for me. So that's, that's really some powerful stuff. So tell us a little bit about where people can get some of these resources that you're talking about. I know we're going to link to your resources library on your website. Can you just tell us where we can find you if people want to connect with you and just get clear on their direction and all that type of thing?

Shannon Baker: (31:19)
Okay. So on Instagram, I'm the underscore Shannon Baker. I spend my time between Instagram and my Facebook group, which is The More Than Capable Mompreneur podcast community, which of course means I have the podcast, which is a huge verbal or audio resource for everyone. And I literally walk you through the downloads in my online resource vault and audio version. You can get the printed form from the resource vault and follow along with the podcast episodes. Or you can just listen to the podcast episodes and download the resource whether you want or not. Because I know everyone learns differently. So I have it in both forms.

Crystal Waddell: (31:55)
That is very thoughtful. So if someone wanted to work with you, we spoke a little bit about how you do like an exploratory call. Can you tell us a little bit more about that and how someone could book that with you?

Shannon Baker: (32:06)
Yeah. So for everyone, no matter what I have a 15 minute discovery call, it really gives me an inside look into where you are in the process of your journey, because everyone's not ready necessarily ready for this intensive process. And it is intensive because it takes a lot of investment of time and mind work to get your systems in place. So that call also allows us to see whether or not we're a good fit for each other personally, because let's face it. All people are not good to work together. Some are like oil water. And I learned that the hard way over eight years. Well, in that 15 minute discovery call, it really lets you dig into where you are, where you want to go and I can identify what the next step is based on the services that are offered. Even if you're writing for someone who maybe is not quite ready to talk to me yet, there is a DIY assessment available where you can literally take that written version and audit your back office yourself and include it in that for $27. You get that assessment and a 15 minute call with me personally, one on one to go over your results and get one to two action steps to help you move forward and getting your systems in place. Not always say focus on one task. One thing at a time, multitasking is the work of the devil.

Crystal Waddell: (33:27)

Shannon Baker: (33:28)
No matter what anybody tells you, no multitasking focus on one thing. And the action steps that I give is based on what you want to achieve in the next 90 days. That's how we pick the priority.

Crystal Waddell: (33:39)
Wow. That is fantastic. That is so fantastic. I will be booking my own call because I've really enjoyed this conversation. And I would love just to know even more about what direction you would have for me. So I appreciate you being here with us today, Shannon, like you are such a, just a, a wealth of knowledge and information and you, you seem to really have a heart for creatives and people who have the logical brain, you know, and so I think that it's, it's really awesome that you have this podcast and so many resources to help the creative person get their minds right about growing a business. You know, so many times we're, we're creative, we're making things, you know, it's our art. And although we want it to be a business, it can be difficult to make that transition from the personal experience of creating art, to actually making it a scalable profitable business.

Shannon Baker: (34:36)
Well, and I've enjoyed this, too and we've had some great conversations online, so it's great to actually do it kind of live online, even though we're in two different places. So I've enjoyed this as well.

Crystal Waddell: (34:47)
Yeah. Well thank you so much. And I will be linking to all of Shannon's information in the show notes. So please check her out and get those resources and help your business grow in a smart way today. So until next time, guys, thanks for joining us. And remember you are doing awesome.

Crystal Waddell: (35:06)
Remember if you love the Crystal Waddell Show, make sure you head on over to Apple podcasts or wherever you listen to podcasts and leave a review. And if you would like to access any of the information that I shared in today's show, you can find the show notes at ... so look for all of the resources there and make sure you check out my website for more information about my branded captions workbook. If you are looking to create for social media faster, and you are willing to think a little bit outside of the box, I have something special for you and I'll be discussing that more in the upcoming weeks. So stay tuned for that and have a great week guys. Thanks so much for listening. 


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